Your expert guide to Africa’s contemporary fashion community
nigeria
Abiola Olusola
Featured Designers
morocco
Marrakshi Life
A gender neutral label based out of Marrakech, Morocco, Marrakshi Life takes key style elements from the traditional Moroccan wardrobe and updates them into original, contemporary, and wearable design pieces.
view more
ghana
canada
Bohten
Founded by Nana Boateng Osei and Nana Kwadwo Osei, Bohten Eyewear is a Ghana-based eyewear brand that draws heavily upon its designer’s love of nature and Ghanaian heritage to pose an intriguing question: what if world-class, sustainable, and stylish eyewear could be made in Africa? Telling a story that reflects both founders’ values and sense of style, Bohten’s mission is powered by a passion for quality eyewear, the environment, as well as African craftsmanship.
view more
kenya
Jiamini Kenya
Founded by Jennifer Mulli in 2016, Jiamini is a Kenya-based fashion and accessories label made for women by women.
view moreYOUR RETAIL DESTINATION FOR AFRICAN FASHION
Shop the continent’s most covetable brands, from ready-to-wear to accessories, and deliver them straight from the designer to your door. We're curating new designers and collections weekly.